Our story

Built on Trust, Driven by Results

Sandra Consulting was founded with one mission: to give every business — regardless of size or language — access to expert benefits guidance they can count on.

Sandra Smith, Founder & CEO of Sandra Consulting

Sandra Smith

Founder & CEO

about.founderEyebrow

Sandra Smith

Sandra is a licensed benefits and insurance advisor with deep expertise in group health, supplemental coverage, disability, and medical savings plans. She holds licenses across multiple states and brings a personal, hands-on approach to every client relationship. Fully bilingual in English and Spanish, she serves teams of all backgrounds with the same level of care and clarity.

  • Licensed Benefits & Insurance Advisor
  • Multi-State Licensed
  • ACA Compliance Specialist
  • Fully Bilingual — English & Spanish
  • Group Health & Supplemental Insurance Expert

Why Sandra Started This Firm

With over 13 years of experience in human resources, I've had the privilege of working alongside employers of every size — learning the challenges they face, the questions they ask, and the gaps that too often go unaddressed. HR is complex, and benefits are at the heart of it. I've seen firsthand how the right guidance can transform the employee experience, and how the absence of it can cost a business far more than dollars.

That depth of experience is what led me to found Sandra Consulting. I wanted to build a firm that brings genuine HR expertise — not just product knowledge — to every client conversation. Whether you're navigating open enrollment, evaluating your benefits package, managing payroll, or working through ACA compliance, I understand what you're dealing with because I've lived it from the inside.

I started this company to be the trusted partner I always wished employers had access to: someone who understands the full picture, communicates clearly in English and Spanish, and is genuinely invested in your team's wellbeing. If you're curious about what better benefits could look like for your organization — even if you're not ready to make a change — I'd love to connect. There's no pressure, just an honest conversation.

How We Work With You

Great benefits advising isn't done from behind a desk. We meet you where you are — literally.

Ocala & Surrounding Area

Our office is based at the CEP Impact Business Incubator in Ocala, FL. Local clients are welcome to visit us, or we'll come to your place of business — whichever works best for your team.

Anywhere in Florida

For businesses located elsewhere in Florida, Sandra travels directly to your office. We're firm believers that in-person service builds stronger relationships and better outcomes — and we put that belief into practice.

Out-of-State Clients

We begin with a Google Meet to get acquainted, review your current situation, and explore your options together. When you're ready to move forward, Sandra travels to your location to complete enrollment in person.

What We Stand For

C

Clarity

Benefits are complicated. We make them simple — explaining every option in plain language, in English or Spanish, so your team can make confident decisions.

I

Integrity

We are vendor-neutral advisors. Our recommendations are based on what's right for your business and your employees — not on commission incentives.

P

Partnership

We don't disappear after enrollment. We stay engaged year-round — handling renewals, answering employee questions, and keeping you compliant.

I

Inclusion

Every employee deserves to understand their benefits. Our bilingual service ensures Spanish-speaking team members receive the same quality of guidance as everyone else.

Ready to work with an advisor who truly cares?

Let's start with a conversation — in English or Spanish — about what your team needs and how Sandra Consulting can help.